Friends, family and people You Know
As a Referral Agent with an active license, now you can be a resource to help anyone, anytime, anywhere!
If you’ve been in real estate before, past clients can be an excellent source of referrals in the future. Keep in touch on a regular basis and let them know you can still help them with their real estate needs.
Your own transactions
This strategy alone generally pays for a lifetime worth of membership! Earn 25%-75% referral commissions EVERY time you buy and/or sell a home.
Co-workers can be a huge source of referral leads, especially if you work for a larger company.
Social Media Networking
Let your social media connections know that you can help them with their real estate needs anytime, anywhere!
Wherever you are, let people know that you are a Referral Agent and can help them find the perfect agent for their needs. Over the course of a year, you’ll run into 5 people who are considering buying or selling real estate.
These professionals often know their clients, and might know if someone is moving into or out of the area:
Examples: Doctor – Dentist – Veterinarians – Attorneys – Accountants – Financial planners – Insurance Salesmen
Service Provider Contacts
These small business also know if their clients are moving into or out of the area. Why not drop off a business card or flyer? After all, YOU are the person who can set people up with the perfect agent for their needs!
Examples: Hair Stylist – Drycleaner – Nail Salon – Tailor – Coffee Shop – Restaurant – Florist – Packing/Shipping Store – Storage Companies
Simple inexpensive advertising is always a good idea. For example, start a new or transform your old website into a lead generating website. Web hosting is inexpensive, usually under $5 per month.
Examples: Internet Advertising – Quarterly mailings – Lead purchase programs – Local Paper/Website/Radio – Just Sold/Just Listed postcards – Club/organization newsletters
Many companies or organizations don’t have an “official” Relocation Department. Contact the HR Department and offer your services!
Examples: Military Base – Boarding School – Regional Retailers – Local Sports Teams – Universities/Colleges – Small to Mid-Size Companies
Organizations, Associations, Groups
Offer to hold home buying/selling seminars, advertise in, or write an article in a newsletter if there is one.
Examples: Book Club – Charity Group – Union Groups – Alumni Association – Sports Team or League – Church or Synagogue – Health/Country Club – Men’s/Women’s Clubs – Homeowners Association – Parent/Teacher/School Association